CONTRIBUTION TO FAMILY PLANNING
At the Johns Hopkins Center for Communication Programs, we believe that access to family planning is critical to solving many of the world’s most pressing health problems. Our roots as an organization are in developing evidence-based ways to address barriers to family planning to increase access to the people who need it most. We do this by addressing social norms, making conversations about family planning more acceptable in homes and communities, improving attitudes toward modern contraception, communicating the most up-to-date information on family planning – whatever it takes to make change.
VIDEO SPOTLIGHT
CONTENT SPOTLIGHT
Using Social & Behavior Change To Improve Family Planning Outcomes
Social and behavior change (SBC) is an essential component in achieving global development goals, including family planning. SBC is a discipline that uses a deep understanding of human and societal behavior and evidence-based interventions—such as mass media, community engagement, and interpersonal communication—to increase adoption of healthy behaviors and influence the social norms that underpin those behaviors.
Why It Matters: Rhoda A. Kushi
For much of her career, Rhoda A. Kushi, a reproductive health coordinator in Central Nigeria, couldn’t confidently train other frontline health workers to offer family planning services.
